According to The Economist last week, in a recent study by Yankelovich Partners:
65% of people now feel "constantly bombarded" by ad messages and that 59% feel that ads have very little relevance to them. Almost 70% said they would be interested in products or services that would help them avoid marketing pitches.
Frankly I'm not at all surprised and I am definitely in that 65% of people who feel "constantly bombarded".
No comments:
Post a Comment